A Day in The Life of a Customer Insights Manager

A Day in The Life of a Customer Insights Manager

What exactly is a business and customer insights manager? Well, it’s a company’s internal consultant that plays a crucial role in driving day-to-day operations. Let’s see what a day in the life of a business and customer insights manager looks like! 

What do you do as a Business & Customer Insights Manager?

I help the internal stakeholders with making informed, strategic decisions leveraging internal and external data. I also serve as an internal consultant to drive strategic changes in operations and processes.  


What do your days look like? 

My day-to-day is very data-driven; ad-hoc reporting, creating visualizations for internal and external uses. I am constantly brainstorming for new ideas and improvements that are needed across our operation. During most weeks of work, I join strategic change meetings and sales improvement meetings with leadership.


What do you like most about your job?

I was lucky enough to join a company that understands the needs of ongoing change to meet and exceed customer expectations. My input is well received and I am encouraged to speak up when I see something that should be changed. I wear many different hats for the organization. I’m able to help across many different business units to drive change and have a direct impact on the companies day-to-day operations. 


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